Hero is Back Again

With the name Hero, there is an emotion in the motorcycle market of Bangladesh. From the beginning, Hero has been surprising with its bikes in the market and working on how to make their bikes' designs, features, and user-friendliness even better for customers. Among these Hero has been able to retain a large market share in the low-segment in the Bangladeshi market and has also attracted core customers who can afford to buy Hero bikes. On the other hand, Heron Hunk is the first mascular bike in the market in Bangladesh and has gained a lot of popularity, and still now it remains so.

Besides, in the last few years, they couldn't create much response in sales and marketing 160cc bikes, leading many to think that Hero might not be able to make a comeback this time. However, there is always a game-changer in every situation, where the company adds more value. For Hero, The trump card or game changer is the Hero Karizma XMR 210.

With the flow of time, the needs of bike lovers change. While the CC limit from 155 to 165 in Bangladesh, along with some demand-driven changes observed among customers, it was hoped that all brands would offer something new in the market that would be more attractive and appealing in terms of CC as well. At the 160cc segment companies like Bajaj, Honda, TVS, and others entered but Hero did not have such an option until then. Even the permission was granted up to 165cc, it took Hero almost two years to bring the 160cc Hero Thriller bike to the market, which was delayed. As a result, due to the delay, customers attraction or interest in the 160cc bikes decreased, affecting Hero Thriller bike's reception, despite its advancements in features and technology. During this time, Hero introduced several new versions of their old models, including the Hunk 150 R is prominent.


After permited the high cc bike in 2023 the return of Hero was the demand of time. Hero was already prepared with it, that if the cc limit will increase they will bring their hot cake Hero Karizma XMR 210 as a game changer and recently we have seen that they introduced their two new machines Hero Karizma XMR 210 and Hero Thriller 4V through a big launching event in the industry like never before in this segment.

Initially, the Hero Thriller bike couldn't make much impact among bikers, but it became quite popular after redesigning it later. It is expected that the Thriller 4V model will be able to win the hearts of bikers in the future.

If we talk about the Hero Karizma XMR 210 the first thing we must say is its outlook besides its much enriched in term of features. In addition, Karizma holds an emotional attachment to the Indian market, with 20 years of user experience, which is capable of creating a significant impact in the Bangladeshi market. The external promotion of Karizma XMR 210 through mega bookings shows us that.

After all Hero is advancing in the direction of returning to its old position in the market with strong steps and hopefully say that Hero will be able to maintain its strong position in the market by bringing bikes that suit the market segment according to their capabilities. It is noted that models like Hero Xpulse 200T are expected to come to the Bangladeshi market very soon. On the other side, it is clear that Hero will dominate the market of Bangladesh and it will continue.